MegaTV spreads to the millennial youth its campaign Súbele el volumen a la Mega

MegaTV celebrates nine years of history since it became the first TV channel in Miami to broadcast in high definition, as well as in offering their exclusive contents nationwide through DIRECTV.The company was founded by Raúl Alarcón in March 2006. Since its start the TV station has had first-rate figures who have given their best for the delight of TV viewers nationwide.In the framework of their ninth anniversary, la MegaTV continues to position itself as the young Hispanic rapid growth chain in the USA. For that occasion, several events have been arranged in which they will present new productions that will be launched in the following months.As part of the celebration, MegaTV stands out with the launching of the campaign Súbele el volumen a la Mega, as goes the new jingle interpreted by the new talent Jencarlos Canela. This innovative campaign is aimed at the millenial generation in the USA.The proposal video was under the creative direction of Maria Montoya, programming and creative services VP and MegaTV´s On Air promotions. It reflects a young image with an urban style, a distinctive hallmark of La Mega, as it is popularly known.The musical theme, Bajito which brings life to the campaign was written by Jencarlos Canela and produced by the multi-awarded producer Maffio, with the musical collaboration of the singer Ky-Many Marley, son of the legendary Bob Marley.