Tatiana Pages of Greencard Creative: We’re reinventing ourselves to be in the same field but even sharper

Tatiana Pagés, CEO and CCO of Greencard Creative in New York, shared with PRODU her expectations for this year and also her view of the market as it stands today.Pagés expects 2013 to be a great year after all that was learned in 2012. “We’re reinventing ourselves to be in the same field but even sharper, with a more visionary image and a more winning narrative. The year of the serpent that is also an odd-numbered year can only bring new and wonderful things! We’ve restructured and reinvented our team to drive forward to an even more advanced position and with our sights trained on the global market,” she said.The executive said that in 2012 they completed projects for the United States and Latin America. In 2013 they seek to cross these borders and wade into the international sphere where their power of strategy and design will propel their clients’ brands to stake out and expand their own global territory.“For Greencard, 2012 was a year of consolidation after three years in business, the year we broke through the break-even barrier and when the industry began to recognize us as a company of farsighted innovation. A year of working with such clients as Diageo, Heineken USA, Pepsico, Ocean Spray and the country of Ecuador, developing a variety of projects on both a local and international scale,” Pagés said.