David Wellisch of Latinum Network: We are thrilled to welcome Post Foods

Latinum Network, the company dedicated to helping brands score a success in the multicultural economy, announced that Post Foods is joining its portfolio of clients. “We are thrilled to welcome Post Foods to the Latinum Network family” said David Wellisch, co-founder of Latinum Network. “We are pleased that they have chosen us to help them achieve their business goals and increase their return on investment in the Hispanic market. In turn, they gain full access to our vast resources of proprietary content, unparalleled insights into the Hispanic community, and our overall network to begin utilizing our best practices and strategies to further reach the U.S. Hispanic consumers”.The wide range of services they offer is what sets Latinum Network apart. It offers members the vision, analyses, data and customized tools to fulfill their specific needs.An additional asset is the VozLatinum program – a bilingual online community of more than 5,000 Hispanics – which offers detailed research of challenges that companies must deal with in order to connect successfully with Hispanic consumers.“We’re extremely excited to have partnered with Latinum Network and utilize, what we consider, industry best practices in research and strategic planning. We look forward to working together to continue to drive our business forward” said Mike Foley, senior brand manager of U.S. Hispanic and export at Post Foods.