Coca-Cola concentrates its Christmas spirit with the relaunching of the campaign Make someone happy

For this Christmas, the beverage giant decided to relaunch its 2014 campaign Make someone happy and thus concentrate all its Christmas spirit, reminding us that happiness comes from small acts, like a child’s handmade drawing or a stranger’s grateful smile. However, to compensate their consumers, Coca-Cola relaunched their legendary bottle in a campaign starring Santa Claus. Following the line of the Share a coke campaign, this year the brand encourages us to share a Coca-Cola “under the mistletoe” with “Santa” himself, with someone special and even with the elves.