Casanova//McCann joins the Red Nose Day to aid kids

May 26 is the Red Nose Day, an annual fundraising campaign involving the players of the entertainment business aiming to end children poverty. The special fundraising TV show will be broadcast in NBC at 9:00 pm. The agency Casanova//McCann joined the cause and its giving out smiles among their team to add money to the fund. The underlying slogan is Every dollar counts. With US$1 one child can be fed, with US$5 antibiotics can be used to heal a child’s pneumonia and with US$35 a sight test can be performed, including the kid’s eyeglasses. To date the organization has raised US$1,000 million globally. Casanova//McCann is using the Crowdrise web site to recollect funds. To date they have raised US$535. Both agency and organization states that Not so much is needed to make a difference.