U.S. HISPANIC
LATV moves upfront to May 7th
Maribel Ramos-Weiner| 28 de marzo de 2014
Penthouse 45 continues to be the location for the event
U.S. Hispanic channel LATV announced this Friday that it would change the date of its upfront, originally scheduled for May 1st, to Wednesday May 7th.When I learned this week that FOX Hispanic Media had scheduled its pre-upfront event in New York for May 1st, I was surprised by the lack of courtesy and coordination of this group. As you know, back on March 7th, LATV had announced its upfront would take place in New York the on the same date. There has always been a gentlemens agreement between networks to coordinate upfront dates so that clients are able to attend all events. In any case, weve already moved our event to Wednesday, May 7th at Penthouse 45 and we look forward to seeing all the clients and friends who have supported us through the years, said to PRODU Luca Bentivoglio, COO and Head of Programming of LATV.
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