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Idol Puerto Rico finale on WAPA América breaks ratings records

Maribel Ramos-Weiner| November 14, 2013

Marileyda Hernández was crowned the newest Idol Puerto Rico

The grand finale of Idol Puerto Rico swept the ratings in every key demographic on Monday, beating the ratings record set during the 2012 Finale and peaking at a phenomenal 73.1% audience share among Women 18-49. Idol Puerto Rico aired in Puerto Rico on WAPA Televisión, the island’s leading broadcaster, and in the U.S. on WAPA América, the station’s sister cable network distributed on all major cable, satellite and telco providers. Nielsen numbers confirmed the majority of Puerto Rican households were tuned into the final gala, when 17-year-old Marileyda Hernández was crowned the newest Idol Puerto Rico. The finale averaged more than a 50% audience share in each key demographic, beating the combined audience share of its two nearest competitors, Univision and Telemundo Puerto Rico. During the 9pm – 12am timeslot, Idol Puerto Rico averaged a 44.6% audience share (25.5 rating) among Households. Women 18-49 showed their support with a solid 55.6% average share (22 rating), while Men 18-49 averaged 48.9% share (14 rating). Persons 18-49 averaged a 52.9% share (18.2). “We’re thrilled that we were able to unite families in Puerto Rico and the U.S. by providing healthy entertainment that showcased the enormous talent of these promising young singers who have big futures ahead of them in the music industry,” said Jimmy Arteaga, VP of Programming and Promotions for WAPA TV. “We are grateful for the support we’ve received in our third season of Idol Puerto Rico.” Prince Royce, Elvis Crespo, Alejandra Guzmán, Kany García, Noel Schajris, and Milly Quezada, were among the famous artists who participated in the Grand Finale, as well as the winners from the first two seasons, Christian Pagán and Gremal Maldonado.

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