U.S. HISPANIC
AlternaTV strengthens its efforts in Latin America with a new Sales team
7 de febrero de 2013
Pablo Mancuso
AlternaTV, whose principal focus until now has been the Hispanic market in the U.S., has officially contracted Pablo Mancuso as assistant manager of Sales for Latin America to strengthen the efforts for the region. Were focusing on the Latin American region. We have some channels that we feel have a lot of potential. They are channels that will appeal to newer audiences Maricel Hernandez, director of Sales and Affilliates for AlternaTV, told PRODU.Before taking on the role, Mancuso was director of Content and Programming at Tuves HD. As an objective, I want to develop the Latin American region. AlternaTV has always been focused on the Hispanic market in the U.S. with successful products. We want to replicate this success in Latin America he emphasized.
