U.S. HISPANIC
TVE: Our signal Star HD has had very good results for almost a year
Maribel Ramos-Weiner| 3 de enero de 2017
María Jesús Pérez, Head of Channel Sales at TVE
The channel Star HD celebrates its first anniversary in 2017 and María Jesús Pérez, Head of Channel Sales at TVE, states that the signal has had very good results. “It has been a year of work and we are very satisfied with what we have accomplished and what we are seeing. A challenge and a project that we have had high hopes on because we had very good contents shot in high definition”.
Pérez explained that they have very good fiction series and that launching the channel this year was ideal to offer viewers in the region productions in the original quality they were filmed.
“In the region we have the channel distributed by VTR, in Chile, since March. From that moment, until December, different operators have gradually joined this distribution.” Pérez also stated that one of the reasons for this effort is that Latin America is the most important market and the one that has more penetration of TVE´s signals.
Pérez informed that the distribution agents with which they work in the region are: Castalia Communications in the US, Puerto Rico and Canada; Sinal TV, in Colombia and Venezuela; C4D, in Mexico and Central America; with MIC in Bolivia, Peru and Ecuador; in Brazil with Interact TV and in the South Cone, with Sabrina Capurro´s SGDG. “There is permanent and daily contact with everyone. And we never lose touch with our distributors, whom we truly consider our partners.”
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