U.S. HISPANIC

The 8th Annual Hispanic Television Summit starts next week in NY

Maribel Ramos-Weiner| 21 de septiembre de 2010

The Eighth Annual Hispanic Television Summit, presented by Broadcasting & Cable and Multichannel News, at the Hilton New York Hotel on Wednesday, September 29, 2010 will focus on generating revenue. The Summit will point out the ways the industry makes its money: advertising, subscriptions, transactions, and TV rights or syndication fees. The event has a reputation for attracting top executives. It attracts 400 attendees from the U.S., Latin America, and Spain representing networks, broadcasters, pay TV providers, broadband and mobile, financial investors, researchers, advertisers and agencies. The 2010 annual Award for a Lifetime of Achievement in Hispanic TV will be presented to Óscar de la Hoya for his outstanding contribution to the revenues of pay TV providers. He will receive the award for his leading role in record breaking pay-per-view transactions. During the event Levi Strauss’s top multicultural executive, Diane Jones Lowrey, will tell the tale of how the jean company and their agency (Dieste) took a non-traditional approach for a relative new-comer, and chose a cable TV network to be home to their new, cross-platform “docu-reality” series featuring 5 young U.S. Latinos attired in Levi’s* products who embark on a North to South America adventure.Also during the Summit, Cox Communications will host a discussion about building a strong customer base of Hispanic pay TV customers. Their VP for Acquisition, Tony Maldonado will reflect on past successful campaigns and *the company’s fresh approach to programming and market messaging that reflects today’s Hispanic trends.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Alonso Aguilar de Amazon: Estrenaremos Cada minuto cuenta primera serie hecha con virtual production sobre terremoto de 1985

Image
MERCADO Y NEGOCIOS

• NAB Show New York 2024 centrará conversación en IA, producción en vivo y la economía creativa sdfd sdfdsf sdf sdfsdf sdfdsf

• Crece número de aplicaciones que admiten audio Dante nativo

• Dome Productions moderniza unidades móviles con consolas Artemis de Calrec

• Array of Hope confía en monitores KRK ROKIT 5 para sus producciones

• Venezuela da el primer paso hacia la era 5G con pruebas piloto y oferta pública

Image
AGENDA

• Tercera edición de Expo ISP llega a Ecuador en noviembre próximo

Image
MERCADO Y NEGOCIOS
Image
Image
Image
Calrec Artemis Mobile TV Group
Image
Image
5g
Image
AGENDA
Image
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.