U.S. HISPANIC

Telemundo’s La Doña debut ranked as the network’s highest-rated 9pm premiere since 2012

Maribel Ramos-Weiner | 1 de diciembre de 2016

La Doña (120x60') stars Aracely Arámbula

Telemundo’s La Doña (120×60′) delivered 1,851,000 Total Viewers and 958,000 Adults 18-49 on premiere night (Tuesday November 29th at 9pm), according to Nielsen.

Starring Aracely Arámbula, David Chocarro, Danna Paola and Rebecca Jones, the series ranked as the network’s highest-rated 9pm premiere since 2012. Additionally, the premiere episode of La Doña reached a cumulative audience of 2,504,000 Total Viewers and 1,328,000 Adults 18-49.

The premiere of La Doña ranked as the #1 most socially engaging primetime program among Spanish-language networks. It also generated 10,000 streams, ranking #1 among 9pm premieres in video views. Additionally, the premiere was the most mobile 9pm premiere in Telemundo’s history with 89% of users accessing content on mobile platforms.

La Doña is an original Telemundo production made by Argos Televisión.

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