U.S. HISPANIC

Telemundo is fastest growing broadcast network for the quarter

Maribel Ramos-Weiner| 28 de junio de 2011

Lo mejor de Caso Cerrado was one of the programs experiencing double-digit quarterly growth among total viewers

Telemundo delivered the network’s best quarter in its broadcast history, averaging more viewers than ever before and registering double-digit quarterly growth across all key demographics, according to Nielsen Media Research. Telemundo was the fastest growing broadcast network in primetime year-over-year, regardless of language, among total viewers (Persons 2+) and Adults 18-49 in the second quarter of 2011 compared to the second quarter of 2010.The network averaged more than 1.4 million (1,443,000) total viewers (Persons 2+) for the network’s Monday through Friday primetime programming during Q2 2011, a +34% year-over-year increase and improving upon its previous high, set in Q1 2011, by +16% (1,247,000). Telemundo also delivered record results for the quarter among adults 18-49, averaging 827,000 viewers in the demographic and reporting +29% growth over Q2 2010.Telemundo programs experiencing double-digit quarterly growth among total viewers (Persons 2+) include: 12 Corazones +35%, Titulares y Más +43%, Lo mejor de Caso Cerrado+13% and Descontrol +11%.{Telemundo.com} set a new record in video streaming with nearly 31 million streams delivered for the quarter, delivering +128% year-over-year growth. Telemundo.com also delivered record unique visitors this quarter, attracting nearly 3.5 million uniques. {mun2.tv} delivered its best quarter, as well, averaging 1.2 million visitors and reaching an all-time high of 20 million page views.

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