U.S. HISPANIC
Telemundo debuts its first-ever digital miniseries Estilos Robados
Maribel Ramos-Weiner| 18 de octubre de 2011
Telemundo's Liannet Borrego stars this miniseries sponsored by Old Navy
Old Navy and Telemundo announced the launch of the first-ever digital telenovela-style miniseries that engages consumers to directly impact the fate of the lead character. The Spanish-language web novela, Estilos Robados (Stolen Styles), is a six part miniseries filled with comedy and satire plus the expected telenovela drama and plot twists. Estilos Robados launched last Friday, October 14 and will air on Fridays through November 18 on the Estilos Robados tab within Old Navy’s Facebook page and on Old Navy’s Spanish YouTube channel, as well as on Telemundo Movil.As a special interactive twist, the audience will choose her outfit, choose her fate at the conclusion of each episode by voting on a favorite Old Navy look for the main character, Isabella Reyes. As the story reaches its conclusion, the winning outfit will influence the finale, bringing to life the impact of style and fashion. Estilos Robados follows Isabella Reyes, one of TV’s hottest young telenovela stars. She has it all: beauty, fame, adoring fans and a boyfriend who is also a top novela star. She’s also an insufferable diva who has trouble keeping a personal assistant. As Isabella nears the end of production of her latest hit novela, she knows that she must land her next big role before fame slips through her fingers. Telemundo’s Liannet Borrego stars as the protagonist with actors Ismael La Rosa, Talina Duclaud, and introducing Lyduan González in the leading male role.
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