U.S. HISPANIC
SPT and Televisa to co-produce 12 teleseries for broadcast in Mexico and for U.S. Hispanic audiences
Maribel Ramos-Weiner| 6 de mayo de 2014
Andrea Wong, José Bastón, Angélica Guerra, Steve Mosko, Álex Marín and Keith Le Goy
Sony Pictures Television (SPT) and Televisa announced today that they have entered into an agreement to co-produce 12 series -840 total hours of television- over the next five years for broadcast in Mexico. SPT will produce the series in Mexico with the participation of some of Televisas top actors. In addition, the series will air in the U.S. on Univisions network UniMás.As part of the agreement, SPT will handle the distribution across Latin America, while Televisa will distribute across the east and south of Europe; SPT and Televisa will jointly distribute all 12 series throughout the rest of the world.This groundbreaking agreement has Sony Pictures Television producing in one of the most important countries in the world. The size of this commitment is indicative of the significance and evolution of our partnership with our friend José Bastón and his team at Televisa, said Andrea Wong, president of International Production for SPT and the president of International for Sony Pictures Entertainment.By combining Televisas talented actors with Sony Pictures Televisions production expertise, we are elevating the teleseries genre to a whole new level as a world-class form of entertainment. We are looking forward to producing a variety of high-caliber primetime series that are fresh and relevant to our Latin American viewers and also have global appeal, said Angélica Guerra, SVP and managing director of Production for Latin America and U.S. Hispanic for SPT. We believe that this new deal complements the capability of our production companies and will generate a variety of innovative and high quality content that is distinct from the programming genres we traditionally produce and will provide for more programming choices in the growing Mexican television broadcasting market, said José Bastón, president of Television and Content for Televisa.Expanding our relationship with Sony Pictures beyond the upcoming launch of Metástasis speaks to the commitment of UniMás to continue to deliver the best, alternative dramatic series, a strategy that is driving its growth and popularity and making it the #2 Spanish-language network in the U.S. in key time periods, said Alberto Ciurana, president, Programming and Content, Univision Communications, Inc.
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