U.S. HISPANIC

Spanish Broadcasting System enters into a strategic content development agreement with Bunim/Murray Productions

Maribel Ramos-Weiner| 5 de julio de 2016

Gabriela Cocco-Sánchez, VP, BMP Latin

Spanish Broadcasting System announced today that it has entered into a strategic content development agreement with Bunim/Murray Productions, a Banijay Group Company, to develop and produce digital content optimized for LaMusica, SBS’ online destination and mobile app that uniquely serve the needs of millions of young Latino smartphone users. The new programming, which will include music, lifestyle and infotainment short-form content, will be available to the general public as early as summer 2016. The video programming will complement SBS’s internally developed mobile video content efforts currently underway and build on LaMusica’s groundbreaking, immersive music offering, which leverages SBS’ group of 17 radio stations, including WSKQ LaMega in NYC, WXDJ El Zol in Miami, WMEG La Mega in Puerto Rico and KLAX La Raza in Los Angeles, among others. “We are very excited to work with Gabriela and the BMP team in extending the rich and immersive mobile entertainment experience delivered by LaMusica. In BMP we found a content development partner that clearly understands our vision for LaMusica. This partnership will allow us to accelerate the time to market for our highly differentiated, next-generation release of LaMusica,” commented Jesús Lara, executive vice president, Digital Media Strategy, SBS Inc.“We are thrilled to be working with Jesus and his team on this very ambitious project. Our content focus is centered on optimizing for the mobile experience, and together we will deliver engaging mobile-centric video content that will further differentiate LaMusica from everything else currently available to the Hispanic audience,” said Gabriela Cocco-Sánchez, VP, BMP Latin.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Alonso Aguilar de Amazon: Estrenaremos Cada minuto cuenta primera serie hecha con virtual production sobre terremoto de 1985

Image
MERCADO Y NEGOCIOS

• NAB Show New York 2024 centrará conversación en IA, producción en vivo y la economía creativa sdfd sdfdsf sdf sdfsdf sdfdsf

• Crece número de aplicaciones que admiten audio Dante nativo

• Dome Productions moderniza unidades móviles con consolas Artemis de Calrec

• Array of Hope confía en monitores KRK ROKIT 5 para sus producciones

• Venezuela da el primer paso hacia la era 5G con pruebas piloto y oferta pública

Image
AGENDA

• Tercera edición de Expo ISP llega a Ecuador en noviembre próximo

Image
MERCADO Y NEGOCIOS
Image
Image
Image
Calrec Artemis Mobile TV Group
Image
Image
5g
Image
AGENDA
Image
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.