Somos TV´Semillitas available on Xfinity On Demand by Comcast
Semillitas, the channel for Latino children 0-5 years of age produced by Somos TV, announced it will be available nationally on the Xfinity On Demand platform from Comcast.The content of this channel and its in-house productions designed to protect the Latino heritage and traditions, are accessible to the subscribers of the MultiLatino package, as part of Comcast’s efforts to provide premium programming on its Free Video On Demand platform.”We are proud to be present with Semillitas on Xfinity, one of the most innovative television platforms in both traditional and internet distribution. Comcast has been known for its vision to serve the markets of US minorities, both Latino and other nationalities, with a rich cutting edge product, and interactive entertainment alternatives. Semillitas fits into this strategy, fulfilling the entertainment needs of a significant segment of the market,” said Luis Villanueva, president and CEO of Somos TV.The executive points out that Latino children between 0-5 years of age represent 27% of the Hispanic market and over 50% of this age group in many major cities in states such as California, Texas, Nevada and Florida.
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