U.S. HISPANIC
SOi TV programming now to be broadcast on La Familia Cosmovisión channel
Maribel Ramos-Weiner| 13 de noviembre de 2012
SOi TV announced that is joining forces with La Familia Cosmovisión, a Spanish-language channel geared solely towards Latino family entertainment in the United States. This strategic move by SOi TV will expand its audience from 15 cities to over 700 cities in 39 states across the nation.Starting on November 12, La Familia will air 16 SOi TV programs during its prime time hours of 5:30pm to 11pm PST. This time slot will showcase SOis Programming 2.0 platform which consists of a series of eleven minutes program segments that facilitate online streaming and interaction, while also ensuring that the content stays as fresh as its diverse Hispanic audience.We are excited to share our programming with La Familias faithful viewers and introduce them to the new frontier of Hispanic media entertainment, said Julián Isaac, president and CEO at SOi TV. La Familia, known for its efforts to provide specifically designed content to both inform and entertain the modern Hispanic family, will expand its portfolio by incorporating SOis original and interactive programming, favorite Latin American soap operas, and news coverage based on real time public opinion gathered from Latino viewers across social media channels.
