Sergio Romero Named Programming Manager of Azteca América

Azteca América announced the appointment of Sergio Romero to the position of Programming Manager. The appointment is effective immediately. Romero will report directly to Alberto Santini Lara, Executive Vice President of Programming, Production, and Marketing, working in close coordination to refine the Azteca América network grid to reach the broadest appeal for Hispanic audiences.“With more than 20 years of experience working with Telemundo and Univisión in areas such as Programming, Sales, and Promotion, he will surely strengthen our reach within the U.S. Hispanic community,” said Santini Lara. After graduating from the University of Colorado in Boulder and being the voice of KBNO radio in Denver, Romero began his television career with local stations in Denver and Houston, then was given the position of Network Producer of Programming and Promotion for Telemundo, and later, Director of Promotions for Univisión.