PRODU shows a trailer of the new network Soi TV
The new network Soi TV is the first and only social TV format targeting Latinos in the country, TV programming thats fully integrated with social media, Soi TV is 100% interactive. The channel has pioneered the Opitainment genre shaping Hispanic public opinion into pure entertainment on screen 24/7. SOI is Sistema de Opinión Interactiva. Soi TV is already on the air, adjacent to Telemundos broadcast signal in 15 of the top 25 Hispanic DMAs in the US & Puerto Rico: Los Angeles Channel 52.3, New York 47.3, Miami 51.3, Houston 47.3, Dallas 39.3 , Tucson 40.3, Chicago 44.3, Phoenix 39.3, San Antonio 48.3, San Francisco 48.3, Denver 25.3, Boston 60.3, Fresno 51.3, Las Vegas 39.3 and San Juan de Puerto Rico 2.3 with a distribution of 3 million Hispanic Households. In just a few months Soi TV will be expanding to an extra 1.4 Million homes in Pay TV coverage, growing household shares in additional Hispanic DMAs.
New Spanish-language free-TV channel SOI TV starts broadcasting in the U.S. on test mode