
The show delivered an average audience of 4.6 million Total Viewers 2+
The 26th annual edition of the Premio Lo Nuestro Latin music awards on Thursday, February 20 positioned Univision as the No. 2 broadcast network for the entire night among both Adults 18-49 and 18-34, beating ABC, CBS and FOX. This is the fifth consecutive year the awards show has helped Univision rank No. 2 among Adults 18-34 and No. 4 among Total Viewers 2+. The broadcast of Premio Lo Nuestro from 8pm to 11pm reached 9.5 million viewers who tuned in to all or part of the live three-hour broadcast. The show delivered an average audience of 4.6 million Total Viewers 2+, 2.4 million Adults 18-49 and 1.2 million Adults 18-34, marking Univisions highest-rated night in the current 2013/2014 season in both Adults 18-49 and Adults 18-34.According to SocialGuide, Premio Lo Nuestro and the preceeding Noche de Estrellas were the most socially-engaging award and red carpet shows in Univision history, as measured by tweets per unique. Noche de Estrellas was the most socially-engaged red carpet show so far in 2014 and the Premio Lo Nuestro award show had a more engaged social audience on Twitter than the Peoples Choice Awards, Golden Globe Awards, Screen Actors Guild Awards and Critics Choice Movie Awards, according to SocialGuide.
Univision will air 25th anniversary edition of Premio Lo Nuestro a la Música Latina
5.5 million Total Viewers 2+ followed Premio Lo Nuestro on Univisión
Angélica Vale and Jaime Camil host Univision´s Premio Lo Nuestro 2011