U.S. HISPANIC Versión en español

Lemon: ViX is a space where we want to bring more of our creativity

Maribel Ramos-Weiner| 9 de marzo de 2024

Lemon Studios´s Billy Rovzar during the shooting of Un Buen Divorcio

Billy Rovzar debuted as showrunner and scriptwriter of Un Buen Divorcio, which premiered on Vix on March 1st. Rovzar, who created the show, expressed his desire to “do more things” with the platform with which they already have several films projected and with which he “loves to work.”

“I have been at tables with many actors who have worked for ViX, where they bet on ViX’s success and are willing to do things with ViX. It’s not difficult to make things for the platform; ViX hires incredibly talented people. We consider ViX a space where we want to bring our creativity because we know they have great people, including (Vincenzo) Gratteri, whom I have known for many years,” he said.

Un Buen Divorcio is a romantic comedy starring Claudia Álvarez (Rovzar’s wife), Gustavo Egelhaaf, and Esmeralda Pimentel.

Rovzar and Erica Sánchez of Lemon Studios are the executive producers. The series is directed by Alfonso Pineda and written by Billy Rovzar, Alejandra Rodríguez, Andreu Castro, Pato Portillo, and Lisa Carreón.

HYBRID STRUCTURE
For Vincenzo Gratteri, Senior VP of Development at ViX, the tone and hybrid structure of Un Buen Divorcio are innovative elements of the series.

“The tone is an innovation we included in this comedy. It is like a salty, sweet, and spicy dish, a metaphor of a mix of drama, melodrama, and comedy, in which you can get something exquisite or not very good or pleasant to eat from the balance of those three flavors. I believe that for ViX and the general offer of Spanish-language platforms, Un Buen Divorcio is more than just original and unique; it has elements in its structure plus a backbone governed by Claudia, Gustavo, and Esmeralda, who are the main drives of the show. It is a hybrid structure because each is a self-conclusive case inspired by real events, which allows a refreshing experience in each episode. I think that the tone mixed with the structure makes Un Buen Divorcio something unique,” he noted.

OVER 500 PEOPLE INVOLVED IN THE PROJECT
Rovzar noted that the project involved 200 actors alone and about 500 people. “As we opened a universe in each chapter, the slate of actors was incredible. Top-level actors came to make unbelievable capitular participation, and they responded to the script and the character,” he said.

He highlighted that “no one on this project was below the level of excellence required for it to be completed on time, on budget, and in shape.”

ROVZAR WANTS TO DO MORE TV AND FILM
For Rovzar, Un Buen Divorcio was an incredible experience. “I want to continue doing TV and movies too. At some point, I’m going to direct. Poncho Pineda directed the series. I was very close to him; I saw how he did it and loved it.”

He explained that the series is more than his debut. “It is also my debut working with my wife – the actress Claudia Álvarez. It is something you will see, her wonderful magic in her performance; Claudia has never played a character like this in her life. Esmeralda Pimentel masterfully plays the couple’s therapist, and Gustavo Egelhaaf is a wonderful comedy actor who worked together with me in Hasta Que la Boda Nos Separe; we also have Rafael Navarro and Anabel Ferreira. The truth is that we have a dream cast. For me, this series ended up being what I imagined.”

He thanked “the audiovisual gods,” who smiled over him. “From the cast to the sun that rose and set at my mercy to the assistant director, so we could film. We would not have been able to do it if the sun had not set at that exact second or come out at that exact second.”

Diario de Hoy

viernes, 27 de septiembre de 2024

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Comenzó la décima edición de SMARTFILMS con más de 1.200 cortometrajes hechos con celulares

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VIPS

• José Luis Sánchez de Natpe Global: Venimos a México a explicar qué es RealScreen Summit y las ventajas de participar en ambos eventos

• César Sabroso de A+E: Producir Huellas para celebrar 70 años de VW en México es ejemplo de unir esfuerzos con marcas para causar mayor impacto

• Productora Nidian Abella: SMARTFILMS me dio la posibilidad de difundir mensajes que resuenen con todos los públicos

PERSONAJE DE LA SEMANA

Roberto Stopello, showrunner y series developer de Netflix

Roberto Stopello es personaje de la semana en PRODU, tras la entrevista exclusiva ofrecida a Ríchard Izarra en #PRODUprimetime, donde reveló detalles de su nueva etapa profesional, después de dejar su cargo en enero de este año como VP de Desarrollo para México en Netflix. Ahora sigue trabajando en exclusiva para la plataforma, pero con mayor libertad y con la posibilidad de pasar tiempo de calidad con su familia. Además, puede vivir en Orlando, EE UU, donde están sus afectos.

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ACTUALIDAD

• Globo presenta al mercado internacional telenovela Manía de ti de João Emanuel Carneiro

• Shooting in Spain intensifica su presencia internacional para atraer rodajes a España

• Festival Internacional de Cine de Cartagena de Indias abrió convocatoria para la selección oficial de su edición 64

• ICEX España lanza la campaña Spain, Where Talent Ignites para potenciar la imagen internacional de la marca Audiovisual from Spain

El oráculo 35 años: Cecilia Gómez de la Torre

FIC Monterrey celebra vigésima edición con foco a reforzar su internacionalización

Diana Cobos del FIC Monterrey: Incrementamos la parte de Industria como parte del crecimiento del Festival

Arturo Sampson de Exile: Estrenaremos en Telemundo miniserie documental con J. Balvin que abordará temas mentales

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CONTENIDOS

• Mi pequeña princesa del catálogo de Latin Media lidera la audiencia en República Dominicana

• Netflix lanza documental argentino María Soledad: El fin del silencio el próximo 10 de octubre

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VIPS
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Natpe fortalece su propuesta como mercado con la incorporación de RealScreen Summit, dos mercados en uno, ambos a realizarse en la semana del 3 al 7 de febrero en el Hotel InterContinental de Miami. De esta manera, incrementa su propuesta de valor, al ofrecer un mayor acceso a distribuidores y compradores de EE UU y global, con el atractivo de nuevos contactos y negocios para el mercado latinoamericano. Otra ventana es que se distancia de Content Americas en el espacio de tiempo. Sobre estos temas habló en México José Luis Sánchez, gerente para Latinoamérica, EE UU y Global de Natpe Global, quien viajó a este país junto a César Díaz, en una cruzada de ventas y promoción del evento.

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ACTUALIDAD
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Gabz, Agatha Moreira, Chay Suede y Nicolas Prattes son los protagonistas de Manía de ti
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CONTENIDOS
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Mi pequeña princesa
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Netflix estrena el próximo 10 de octubre en todo el mundo María Soledad: El fin del silencio, documental argentino de Red Creek y Néctar Films sobre el femicidio de María Soledad Morales, a 30 años de su asesinato.

PRODU
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