U.S. HISPANIC
La Voz Kids delivers #1 reality show premiere in Telemundo’s history
Maribel Ramos-Weiner| 7 de mayo de 2013
The premiere of La Voz Kids reached a cumulative audience of 3,560,000 Total Viewers
Last Sunday nights two-hour premiere of Telemundo Medias reality show La Voz Kids (7pm) ranked as the #1 reality show premiere in Telemundo s history averaging 1,695,000 Total Viewers, +74% vs. season-to-date in the time period, and 873,000 Adults 18-49, +60% vs. season-to-date in the time period, according to Nielsen. Hosted by TV personality Daisy Fuentes and entertainment host Jorge Bernal, and featuring expert celebrity music coaches Paulina Rubio, Prince Royce and Roberto Tapia, the premiere of La Voz Kids reached a cumulative audience of 3,560,000 Total Viewers and 1,835,000 Adults 18-49.Locally, the premiere delivered a strong performance among Adults 18-49 across the Telemundo owned and operated stations. In Miami, the premiere ranked #1 across all stations regardless of language and in New York, it ranked #3 regardless of language, outperforming Univision, Fox and CW. The premiere also ranked as the highest Spanish-language program in its time period in Phoenix and Denver.
