U.S. HISPANIC
Galavision ranks as No. 1 cable network among Hispanic adults regardless of language
15 de julio de 2012
Sebastian Trujillo, senior VP and operating manager of Galavision Network
For the 2011 to 2012 season, Galavision has ranked as the No. 1 cable network, regardless of language, among Hispanic Adults in primetime and Total Day. In primetime, Galavision outdelivered its nearest competitor Discovery en Español with 56% more Hispanic total viewers, and 81% more than mun2. It also recorded 44% more Hispanic adult viewers ages 18 to 34 over both competitors, followed by 100% more of the same demographic than FOX Deportes. Among Hispanic Adults 18-49, Galavisión delivered 41 percent more viewers than Discovery En Español and 75 percent more viewers than mun2.Once again Galavision has established its place as the leading player in Spanish-language cable television with content that truly resonates with Hispanic America said Sebastian Trujillo, senior VP and operating manager of Galavision Network.Numbers for Total Day revealed that Galavision delivered 126% more Hispanic total viewers than Discovery En Español, and 135% more than mun2.
