U.S. HISPANIC
Friday Night Fútbol on Azteca America wraps Up 2014 outranking UniMás and MundoFOX with Men 18-49
Maribel Ramos-Weiner| 25 de noviembre de 2014
Morelia vs. Guadalajara delivered an average audience of 370,000 Total Viewers and 217,000 Persons 18-49
Friday Night Fútbol on Azteca America wrapped up the 2014 Apertura with one of its strongest nights of the season. Morelia vs. Guadalajara delivered an average audience of 370,000 Total Viewers and 217,000 Persons 18-49, while Tijuana vs. León scored 359,000 Total Viewers and 190,000 Persons 18-49. Both match-ups out-delivered all programming on UniMás and MundoFOX with Men 18-49. Additionally, the two-game delivery increased +44% over the current season average. Locally, Azteca America continued its trend of #1 ranks and double-digit shares in key Hispanic markets. Morelia vs. Guadalajara ranked #1 regardless of language in L.A. with key Persons and Male demos, including Persons 18-49. The game also ranked #1 regardless of language in Dallas with Men 18-34. Tijuana vs. León continued the night’s winning streak, ranking #1 in Los Angeles and San Francisco with Male demos, including 18-34 and 18-49. In Chicago the game was #1 in Spanish TV with Male demos, including 18-34 and 18-49. Both games also produced double-digit shares in key markets, including L.A., Houston, Chicago, Dallas and San Francisco.
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