U.S. HISPANIC

FremantleMedia and Telefe annouced a two year co-development partnership for entertainment formats

Nastascha Contreras| 19 de enero de 2016

FremantleMedia and Telefe announced a two year co-development partnership to create and develop entertainment/non-scripted formats for the Argentinian and wider-Latin American market. The news underpins FremantleMedia’s commitment to grow its business in emerging markets, including Latin America.Based in Buenos Aires, the development team will comprise of staff from both companies, with Telefe drawing on FremantleMedia’s creative strength to co-develop original entertainment IP. Telefe will have exclusive rights on all new shows to broadcast on its Argentinian network in Argentina and across Latin America, reaching millions of viewers. FremantleMedia has worldwide rights to the shows created through the deal, which will be sold through its international distribution network, FMI and its global network of production companies.Adrián Santucho, CEO of FremantleMedia Latin America said: “Today’s agreement is an important and exciting step forward in FremantleMedia’s plans to grow its business in Latin America as we develop and produce shows for the Argentinian market. As the country’s most popular television network, we couldn’t have asked for a better partner”.Tomás Yankelevich, Head of Entertainment of Telefe added: “FremantleMedia is a world-renowned producer of entertainment shows, loved by audiences all over the globe. We embark on this exciting challenge with great enthusiasm”.

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