U.S. HISPANIC
FOX Deportes finishes first in September according to Nielsen
Maribel Ramos-Weiner| 18 de octubre de 2013
Central Fox held the No. 1 spot for the month in Total Viewers and Adults 18-49
FOX Deportes surpassed the competition to finish No. 1 in Total Day and Prime Time in Total Viewers, and Adults 18-49, for September according to Nielsen Media Research. Additionally, the networks franchise news show, Central Fox, finished as the No. 1 sports news show and soccer talk show, La Última Palabra, achieved its highest viewership this year. Central Fox held the No. 1 spot for the month in Total Viewers and Adults 18-49 and grew the networks news viewership by +75% from the previous month, a +31% advantage over the competition.In addition, La Última Palabra saw a surge in viewership with a +60% increase in Adults 18-49 compared to last month. The rise was highlighted by in-depth post-game coverage of the US vs. Mexico World Cup Qualifier match on September 10, delivering 255,000 Total Viewers and 189,000 Adults 18-49, a +72% advantage over the competition.This has been a year of multiple milestones for FOX Deportes. We continue to evolve and break new ground for our viewers while further solidifying our position as the leader in the industry, said Vincent Cordero, executive vice president and general manager, FOX Deportes.
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