U.S. HISPANIC

Comcast expands carriage of 8 Hispanic networks

Maribel Ramos-Weiner| 28 de julio de 2011

Comcast Corporation announced that it is expanding the carriage of eight Hispanic networks by approximately 14 million total subscribers.Among the public commitments made as part of Comcast’s acquisition of NBCUniversal was an agreement to increase the distribution of at least three networks that are American Latino-owned or -controlled or target the Latino community by at least 10 million digital basic subscribers within six months after the deal closed on January 28.Comcast will surpass that goal by 40 percent by adding approximately 14 million subscribers to eight Hispanic networks.“Comcast strives to deliver programming that brings the world to our customers, and I’m proud that we were able to go far beyond our commitment by delivering this great new programming,” said David Jensen, VP of Content Acquisition for Comcast Cable.The eight Hispanic or Spanish-language networks that have expanded carriage on Comcast systems are Azteca América, Galavisión, HITN, LATV, mun2, TeleFutura, Telemundo and Univision.The increased carriage for these networks will be achieved primarily by adding the channels to new cable systems and markets. For example, HITN will be added to the Comcast cable line-ups in Boston, Atlanta, Nashville, Seattle, Portland, Denver, Miami, Western New England, Michigan and Indiana.Azteca América will launch in New York and Philadelphia.“This partnership with Comcast is a step in our expansion strategy to meet the demand of the increasing Latino community,” said Jose Luis Rodriguez, president and CEO of HITN.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Paula Feged de Festival ElDorado: La creatividad colombiana es un producto de exportación tan fuerte como el café y las flores

Image
LATAM

• Mariana Cavalli de American Express: Buscamos conectar tanto con individuos como con empresas sdfsdf sdfdsfds sdfsdfds sdfdsf

• Nace GRANDE, una plataforma de formación innovadora para futuros publicitarios en Venezuela

• Rocknrolla.23 retrata el legado de Grupo AG con Andy García como actor principal

• Comenzó la décima edición de SMARTFILMS con más de 1.200 cortometrajes hechos con celulares

Image
MULTICULTURAL

• Equativ expande su división de retail media con la adquisición de Kamino Retail

• IAB Tech Lab presenta PAIR una nueva herramienta para la publicidad digital más segura y privada

• César Sabroso de A+E: Producir Huellas para celebrar 70 años de VW en México es ejemplo de unir esfuerzos con marcas para causar mayor impacto

Image
LATAM
Image
Image
Image
Image
Image
MULTICULTURAL
Image
Image
Logo IAB Tech
Image
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.