Cisneros Media Distribution launches Ruta 35, La Válvula de Escape on Televisa’ SVOD platform Blim

Cisneros Media Distribution (CMD) announced the debut of Cisneros Studios’ original production Ruta 35, La Válvula de Escape (55×60′) on Blim, Televisa’s Streaming Video-On-Demand (SVOD) service recently launched throughout Latin America. Blim is also available across iOS and Android devices including Sony Android TV, and will soon be streaming on Smart TVs, XBox, PlayStation, and Apple TV.“Having one of our most important series be part of the Blim offering is a landmark for Cisneros Media Distribution as it will reach viewers on a non-linear distribution channel that is highly relevant in the region,” stated Marcello Coltro, EVP, Content Distribution, Cisneros Media. “On Blim we are always aiming to offer the best content that is relevant to our audiences. With Ruta 35, we offer our subscribers an exclusive premiere of a television action series that features a great cast and story; they won’t stop watching it,” stated Carlos Sandoval, Blim’s general manager.The super series, starring Danna Garcia, Miguel Rodarte, and Julio Bracho, also made its debut recently on Televisa’s premium pay TV channel, Golden Premier, where it currently airs in Mexico (7pm), Costa Rica (6pm), Venezuela (7:30pm), and Argentina (9pm). Its availability on Blim offers its viewers the ability to watch Ruta 35 whenever and wherever they desire.