U.S. HISPANIC Versión en español

Casting By: Over 4,500 people applied for the 68 roles in Accidente that we posted on the Prodmee platform

Maribel Ramos-Weiner| 4 de septiembre de 2024

Jessica Caldrello, Casting Director of Casting By: Since its inception eight years ago, the company has participated in over 76 projects

Many factors play a role in creating a demanding cast like the one for Accidente, explains Jessica Caldrello, the Casting Director of Casting By. “The opportunity to work as a team and have a very diverse and stellar ensemble, with a story that delved into the pain of each character, of each family,” allowed them to bring together diverse and international talents for Accidente, a Mar Abierto production for Netflix, written by Leonardo Padrón, which is currently trending on the platform.

Caldrello added: “Working hand in hand with production and the end client allows us to move quickly and gather extraordinary casts like this one for Accidente.”

SELECTION PROCESS

She explains that in a project like Accidente, auditions are held for the main cast internationally and for smaller roles locally (in this case, in Mexico).

“I would estimate that the reach of this process spans at least 10 countries, particularly in Mexico, Colombia, the U.S., and Spain, but we also had applicants from the U.K., France, Italy, Argentina, Chile, and Peru. We covered the Spanish-speaking world without borders. In Accidente, many people auditioned even though there weren’t as many characters as in other series. One interesting fact is that of the 68 roles we posted through the Prodmee platform (a free platform), over 4,500 talents applied, and of those 68 roles, 57% of the hired actors had applied through that platform. Another interesting fact is that we started the casting in February 2023, and the process ended very close to the project’s launch in September, meaning it was a five to six-month process,” Caldrello said.

She mentioned some anecdotes from this project: “The hundreds of Zoom meetings we organized with Gracia and Klich (the directors) to review the characters in casting and callbacks from where each of us was—Spain, Mexico, Colombia, the U.S.—and our ability, with this modality, to achieve efficient and quality work.”

CASTING BY HAS PARTICIPATED IN ABOUT 76 PROJECTS

The executive noted that Casting By, since its inception eight years ago, has participated in over 76 projects, and in her 19-year career, she has been involved in more than 107 projects.

These projects have been produced in six different locations: the U.S. (Los Angeles and Miami), Mexico, Colombia, Spain, the Dominican Republic, and Turkey.

LESSONS LEARNED

Among the lessons learned from the casting process for Accidente, Caldrello notes that it was the belief that it is possible and to never stop looking for options.

“In this cast, if you notice, everyone is a lead and happily accepted the invitation because it was a promising project with great directors. Plus, it was written by Leonardo Padrón, and produced by Mar Abierto, which ensures quality. Together with Netflix, where Roberto Stopello and Alejandra Serna supported us. Finding talent, talking to agents, working closely with Mariana Iskandarani to accommodate the talent’s schedule, and gradually forming a cast that gave us extraordinary performances. As Leonardo Padrón says, ‘an extraordinary cast’ (they are all superb!),” she said.

Caldrello recalls that they had read the script more than a year and a half ago and were “completely captivated by the story” and felt the pain of each family. “When an actor makes you feel that way, even when you already know the story and its ending, it means that both the talent, the directors, and the entire production team have done a great job,” she added.

Caldrello took the opportunity to thank Mar Abierto and the directors they worked with for their trust.

Diario de Hoy

viernes, 27 de septiembre de 2024

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Comenzó la décima edición de SMARTFILMS con más de 1.200 cortometrajes hechos con celulares

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VIPS

• José Luis Sánchez de Natpe Global: Venimos a México a explicar qué es RealScreen Summit y las ventajas de participar en ambos eventos

• César Sabroso de A+E: Producir Huellas para celebrar 70 años de VW en México es ejemplo de unir esfuerzos con marcas para causar mayor impacto

• Productora Nidian Abella: SMARTFILMS me dio la posibilidad de difundir mensajes que resuenen con todos los públicos

PERSONAJE DE LA SEMANA

Roberto Stopello, showrunner y series developer de Netflix

Roberto Stopello es personaje de la semana en PRODU, tras la entrevista exclusiva ofrecida a Ríchard Izarra en #PRODUprimetime, donde reveló detalles de su nueva etapa profesional, después de dejar su cargo en enero de este año como VP de Desarrollo para México en Netflix. Ahora sigue trabajando en exclusiva para la plataforma, pero con mayor libertad y con la posibilidad de pasar tiempo de calidad con su familia. Además, puede vivir en Orlando, EE UU, donde están sus afectos.

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ACTUALIDAD

• Globo presenta al mercado internacional telenovela Manía de ti de João Emanuel Carneiro

• Shooting in Spain intensifica su presencia internacional para atraer rodajes a España

• Festival Internacional de Cine de Cartagena de Indias abrió convocatoria para la selección oficial de su edición 64

• ICEX España lanza la campaña Spain, Where Talent Ignites para potenciar la imagen internacional de la marca Audiovisual from Spain

El oráculo 35 años: Cecilia Gómez de la Torre

FIC Monterrey celebra vigésima edición con foco a reforzar su internacionalización

Diana Cobos del FIC Monterrey: Incrementamos la parte de Industria como parte del crecimiento del Festival

Arturo Sampson de Exile: Estrenaremos en Telemundo miniserie documental con J. Balvin que abordará temas mentales

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CONTENIDOS

• Mi pequeña princesa del catálogo de Latin Media lidera la audiencia en República Dominicana

• Netflix lanza documental argentino María Soledad: El fin del silencio el próximo 10 de octubre

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VIPS
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Natpe fortalece su propuesta como mercado con la incorporación de RealScreen Summit, dos mercados en uno, ambos a realizarse en la semana del 3 al 7 de febrero en el Hotel InterContinental de Miami. De esta manera, incrementa su propuesta de valor, al ofrecer un mayor acceso a distribuidores y compradores de EE UU y global, con el atractivo de nuevos contactos y negocios para el mercado latinoamericano. Otra ventana es que se distancia de Content Americas en el espacio de tiempo. Sobre estos temas habló en México José Luis Sánchez, gerente para Latinoamérica, EE UU y Global de Natpe Global, quien viajó a este país junto a César Díaz, en una cruzada de ventas y promoción del evento.

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ACTUALIDAD
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Gabz, Agatha Moreira, Chay Suede y Nicolas Prattes son los protagonistas de Manía de ti
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CONTENIDOS
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Mi pequeña princesa
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Netflix estrena el próximo 10 de octubre en todo el mundo María Soledad: El fin del silencio, documental argentino de Red Creek y Néctar Films sobre el femicidio de María Soledad Morales, a 30 años de su asesinato.

PRODU
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