U.S. HISPANIC
Bill Hilary promoted to president of NUVOtvs parent company, SíTV Media
Maribel Ramos-Weiner| 5 de junio de 2014
Effective immediately, Hilary will oversee key operating areas at both NUVOtv and music network Fuse
NUVOtv and its parent company SíTV Media, have announced five new hires and two promotions that will strengthen its executive team as well as advertising sales, marketing, programming and human resources. This announcement arrives as the network continues to build off of the momentum since its re-launch last year. Bill Hilary until now EVP of Programming of the network has been appointed to the newly-created position of president, SíTV Media. Effective immediately, Hilary will oversee key operating areas at both NUVOtv and, pending the close of the acquisition announced in April, music network Fuse. Hilary will report to CEO Michael Schwimmer, and will continue to have oversight of programming, development, acquisition and scheduling for NUVOtv, with marketing and ad sales now reporting to him as well. In this new role, Hilary has made the following executive additions, also announced today. Joining NUVOtv are Jason Miller as EVP Ad Sales and Integrated Marketing; Jesús M. Rodríguez as SVP marketing; Diane Castro as VP Corporate Communications; Kathryn Mitchell as head of Scheduling and Acquisitions; and Yolanda Enamorado as VP Human Resources. Lynnette Ramírez has been promoted from VP to SVP Programming and Development. Our company continues to evolve, but our mission remains the same: to build a dynamic media company focused on a young Latino and multicultural audience. Core to this mission is having a strong, diverse and experienced team in place that will help us to achieve our near- and long-term goals. With our acquisition of Fuse set to close in the coming weeks, we will be in great hands under Bills leadership, supported by the new group of executives he has brought on board. This combination will go a long way in helping us grow across multiple areas of our business, said Schwimmer.
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