Gary Pacheco asume como gerente de la estación WMBC-Azteca Nueva York
Azteca America New York and Boost Mobile will present a free concert in New York City on Tuesday, April 11 at 6pm as part of Boost Mobile’s Musica Sin Limite concert series.
“Our ‘Musica Sin Limite’ series is an exciting way to engage with New York’s Hispanic millennials with a customized campaign we built for our partner,” commented Gary Pacheco, Station manager, Azteca America New York. “Our local market partnerships like this are essential to bringing our partners’ messages to the Hispanic market in a meaningful way.”
The concert, which will be held at the Taj Lounge and is free and open to the public, will feature performances by two lively cross-genre Latin music groups, Alkilados and indie band Minimal.
This is the final event in the series, following concerts in Miami, San Antonio and Chicago. The “Musica Sin Limite” campaign also features streamlined Boost Mobile promotional spots on-air and on Azteca’s social media platforms.