U.S. HISPANIC
Albert Rodríguez to succeed Raúl Alarcón as president of Spanish Broadcasting System
Maribel Ramos-Weiner| 16 de junio de 2021
Spanish Broadcasting System, Inc. announced that it has named Albert Rodríguez to the position of president of SBS, succeeding Raúl Alarcón, who has served in that capacity since 1985.
Rodríguez will retain his current title of Chief Operating Officer and will report to Mr. Alarcón, who will continue in his position as Chairman and Chief Executive Officer.
As president, Rodriguez’s duties will include managing all aspects of SBS’ operations and overseeing the future growth and financial performance of the Company’s radio, TV, digital and experiential businesses and market-leading brands.
“Albert has demonstrated an amazing ability to deliver industry-leading financial results for the Company during the most extraordinarily challenging times in the history of electronic media. He has personally spearheaded a number of corporate initiatives which have been instrumental in establishing the Company’s leadership standing, while adroitly handpicking an executive team that is second-to-none in the industry. After nearly a quarter-century of dedication and loyalty in building a track record of stellar achievements, no one is more qualified than Albert Rodríguez to expand upon this Company’s treasured legacy of nearly four decades of service to the nation’s Latino community” stated Alarcón.
“I look forward to continuing executing our Chairman’s vision, which has created extraordinary value for the Company and its shareholders, and to working with our amazing team of content and sales professionals as we together write the next exciting chapter in the history of SBS as the preeminent entertainment destination for U.S. Latinos”, added Rodríguez.
The Company signaled that it will be implementing additional management initiatives in the coming weeks as part of its ongoing efforts at solidifying and expanding its competitive standing in the U.S. media marketplace.
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