TELEVISIÓN Versión en español
Content categories most offered on LatAm FAST channels are movies, series, music, kids, sports and comedy, according to BB-Media
Cynthia Plohn| 11 de julio de 2023
Top 5 Paises Latam BB
In Latin America, FAST channels are gaining popularity and content providers are investing in them as a way to reach a wider audience. This is seen in cases like Argentina’s Teleteatrix FAST, a free channel that offers national theater works in a linear format, which is to say, the works are previously programmed for their subsequent transmission. The same is true in Mexico, where Roku has launched.14 new FAST channels with free live TV that expands the experience for Mexican consumers. In Brazil, Globo has invested in FAST channels on which it has launched FAST Recipes and GE FAST, available free on Globoplay and Samsung TV Plus for cuisine devotees and sports fans.After examining more than 50 platforms available in Latin America, BB-Media identified and analyzed 12 that offer FAST signals. The majority of these platforms present free plans with advertising, as in the case of Canela TV, Plex and Pluto TV, There is also a choice of completely free plans on Distro TV and Toon Goggles, as well as SVOD and TV plans everywhere on Flow.In Latin America, the FAST business model is gaining ground in the streaming industry on television due to the fact that users want solutions to the degree that these reflect their preferences. Live television channels can be the choice of those who do not wish to be in charge of choosing what to see.
