MERCADEO Versión en español
Travis Johnson was promoted to new Global Head of Mobile for IPG Mediabrands
Cristian Vergara| 18 de junio de 2015
Travis Johnson, se trasladará desde Australia hasta Nueva York en julio para tomar su nuevo cargo
Travis Johnson, CEO at Mnet, was promoted to Global Head of Mobile for IPG Mediabrands. He will move from Australia to New York in July to assume his new position. Johnson has been part of the Mediabrands family for more than ten years and was in charge of different roles in the digital area. For a while he also performed as Commercial Director for Mediabrands Australia and as General Director for UM.In his most recent role at the head of Mnet, he directed a team of 60 professionals throughout Australia and under his leadership, the company became the most awarded mobile agency in the world and locally.In his new position, Travis will be responsible of making the most of technologies and patents that belong to the group, including HARK (watermarking technology for audio in second screen). Likewise, he will be in charge of creating a global network of offices specialized in mobile for collaboration and development, exporting to the rest of the world what has been a great success in Australia.”I had the pleasure of working with Travis since the office in Australia and I know he was the key leader in the growth of our business. While mobile technology becomes more central to what we can offer, I feel enthusiastic about working with him in this capability to ensure that IPG Mediabrands will always be one step ahead of the competition”, stated Henry Tajer, Global CEO of IPG Mediabrands.
