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The Community Expands To The U.K.
Manuela Walfenzao| 16 de febrero de 2017
Equipo The Community Londres
The Community brings its unique cultural perspective to the U.K. by opening an office in London. This expansion comes off the back of several successful years for the shop, which has seen the agency nearly triple in size. Last year -the biggest for the company- it posted over 50% growth fueled by existing clients and key new business wins such as General Mills and Verizon, and in the last 12 months alone it has won more than 100 awards and a Grand Prix at the 2015 Cannes Lions festival. “The Community’s expansion into London isn’t just the product of growth, it’s the product of something bigger” said Joaquin Mollá, Co-Founder and CCO at The Community. While José Mollá, also Co-Founder and CCO at the agency, said that: “We always believed that our approach to culture was relevant on a global level.” For both this is a dream come true, they have always respected the work from the U.K. and admired how involved clients are in making great ideas come to life. The new office, which is based on Great Titchfield Street, launches with a small group of clients, including Tesco Mobile and Britain’s Beer Alliance. In addition, the London agency recently won a global pitch for a leading beauty brand in partnership with the Miami office. Mark Hunter was appointed as its Executive Creative Director, he will lead the creative effort in London and help grow The Community into a truly global, culturally-driven creative boutique.
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