The AHAA Conference 2013, teaming up with FIAP and the Circulo Creativo, has published a preliminary list of speakers who will be on hand for the event in Miami Beach at the Eden Roc Renaissance Hotel from April 29 to May 1.Among those sure to show are Sir Martin Sorrell, CEO of the WPP Group; Toni Segarra, co-founder and executive creative director of *S,C,P,F; Mark Tutssel, chief creative officer of Leo Burnett Worldwide; Hanna Rosin, author of the best seller The End of Men: the Rise of Women; Julian Castro, mayor of San Antonio, Texas; and Ken Muench, VP and director of strategic planning at Draftfcb.Also present will be Alex Lopez Negrete, president of Lopez Negrete Communications; Gabriel Gabe Saporta, singer and creator of the synthpop band Cobra Starship; Liliana Vazquez, founder and editor-in-chief of The CheapChicas Guide to Style; Adam Ostrow, strategies director at Mashable; and Oscar Suris, executive VP and head of corporate communications at Wells Fargo & Company.Workshops will analyze creativity, planning, sports marketing and digital technology. Effective creativity will be the new discipline that will honor truly effective creative strategies.FIAPs Ibero-American Cup will boast an International jury live that will pick the best ideas. In addition, the Hall of Fame will pay tribute to trendsetters in communications and the arts, and will continue staging the Young Creatives Marathon, where professionals will submit their works for review by an international jury.The gathering will climax with the well-known awards gala and then, of course, theres the after party.