MERCADEO Versión en español

Southwest Advertising Hall of Fame 2016 Governor’s Award went to Lopez Negrete Communications

Manuela Walfenzao| 20 de abril de 2016

The Southwest Advertising Hall of Fame announced that the recipient of its annual Governor’s Award is ad agency Lopez Negrete Communications. The award is presented to the advertising agency that has distinguished itself through work produced on behalf of clients, that have contributed to the betterment of advertising and that has made volunteer efforts outside the workplace. The acknowledgement will be presented at the ceremonial Hall of Fame induction dinner, to be held in the Doubletree Hotel in Dallas, Texas on June 25, 2016. The agency based in Houston, Texas, was founded in 1985 by Alex López Negrete and his wife, Cathy. Since then they have been working in a sustained effort, turning them into the largest Hispanic advertising firm in the country. The agency has created advertising campaigns for numerous national brands, including Walmart, Bank of America, Samsung, Fiat Chrysler Automobiles, NBC Universal Pictures, the Recreational Boating and Fishing Foundation, Frontier Communications, Verizon Wireless, Dr Pepper Snapple Group, the Houston Astros, and the Houston Rockets. In a 2007 Billboard Magazine article, Lopez Negrete was described as the “top Latin ad agency”; the company’s CEO, Alex López Negrete, was recently honored by the government of Mexico with the Ohtli Award, the highest honor bestowed upon civilians of Mexican or Latino descent living abroad, for his commitment to and support of the Mexican-American and Latino communities in the U.S.

Diario de Hoy

viernes, 27 de septiembre de 2024

Image

Paula Feged de Festival ElDorado: La creatividad colombiana es un producto de exportación tan fuerte como el café y las flores

Image
LATAM

• Mariana Cavalli de American Express: Buscamos conectar tanto con individuos como con empresas

• Nace GRANDE, una plataforma de formación innovadora para futuros publicitarios en Venezuela

• Rocknrolla.23 retrata el legado de Grupo AG con Andy García como actor principal

• Comenzó la décima edición de SMARTFILMS con más de 1.200 cortometrajes hechos con celulares

Image
MULTICULTURAL

• Equativ expande su división de retail media con la adquisición de Kamino Retail

• IAB Tech Lab presenta PAIR una nueva herramienta para la publicidad digital más segura y privada

• César Sabroso de A+E: Producir Huellas para celebrar 70 años de VW en México es ejemplo de unir esfuerzos con marcas para causar mayor impacto

Image
LATAM
Image
Image
Image
Image
Image
MULTICULTURAL
Image
Image
Logo IAB Tech
Image
PRODU
Resumen de privacidad

Esta web utiliza cookies para que podamos ofrecerte la mejor experiencia de usuario posible. La información de las cookies se almacena en tu navegador y realiza funciones tales como reconocerte cuando vuelves a nuestra web o ayudar a nuestro equipo a comprender qué secciones de la web encuentras más interesantes y útiles.