El actor Adam Driver, de la serie de HBO Girls, protagoniza el spot
Snickers is coming back to the Super Bowl this year with a campaign featuring Actor Adam Driver. This will be the brand’s sixth appearance -and third consecutive year- as a Super Bowl advertiser.Snickers says its official 30-second Super Bowl commercial with Driver will be filmed live during the game.Developed by BBDO New York, the campaign includes the teaser ads, the official game-day ad and live-streaming content that will being airing noon February 2nd on SnickersLive.com (which currently links to the brand’s YouTube channel) and Snickers’ Facebook page.
Snickers habla dialectos latinos en su nueva campaña para el mercado hispano
El nuevo plan de medios de Snickers incluye celebridades y segmentación por impulsos