Charlotte Tansill de Ogilvy NewYork
Ogilvy New York today announced that Charlotte (Charlie) Tansill has been named Chief Transformation Officer. Charlie has served in a range of roles across the Ogilvy network since joining in 2008, most recently serving as Executive Director of Ogilvy New York’s social media practice. In her new role, Charlie will lead an integrated strategy function for New York spanning all of the agencies capabilities. She will also partner with Lauren Crampsie, President of Ogilvy New York, to drive the office’s business strategy and transformation.Charlie most recently oversaw Ogilvy New York’s social media practice, where she served as the strategic and business leader of a rapidly expanding team of experts across strategy, creative, influence, analytics, and media. In this role she was responsible for defining and realizing the vision, growth strategy, talent strategy, and culture of the practice.
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