MERCADEO Versión en español
Nunchaku presents the new campaign Move your butt for Nike
Manuela Walfenzao| 4 de abril de 2016
El futbolista Javier Mascherano tiene una aparición especial en el comercial
The production company Nunchaku made its first campaign with the Brazilian soccer league, together with the agency W+K Sao Paulo. They filmed a spot for Nike Argentina, called {Move your butt;www.produ.com/publicidad/videos/index.html?Noti=10773}. The team shared with PRODU {exclusive images;http://www1.produ.com/galerias/1245} of the shooting and anecdotes about the filming process with big Argentinean sport stars. The goal of the campaign was to “free Argentina through the sport. This was an opportunity for Nike to make a deep connection with young Argentinians through passion for the sport” explained the team.The commercial was Co-Directed by Jony Perel and Nico Kasakoff, who expressed that they really enjoy filming sports and that it was a very fun experience. They worked with different athletes partnered with Nike, like the hockey player Carla Rebecchi and the soccer player, Javier Mascherano. Move your Butt was shot in six days, five in Buenos Aires and one day in Barcelona, Spain, for Mascherano’s special appearance. They had the support of the London choreographer, Eddie Mc Clements, who advised the athletes with the movements for each scene.Nunchaku was able to compete for the project thanks to the fact that W+K Sao Paulo was very pleased with a campaign they had shot for the World Cup: Coca-Cola Signs, directed by Nico Kasakoff. The agency and the client were very happy with the project.
Diario de Hoy
Noticias relacionadas (9)
8 de febrero de 2016
Bud Light pone acento en español con su Voto en el Super Bowl
25 de septiembre de 2015
Conill, S&S y Nunchaku se unen por una Noche Infinita para Beldent
12 de junio de 2015
The Community presenta la campaña Made for You para Finca Alma Mora
9 de junio de 2015
Grey Argentina crea una campaña de consciencia sobre la isla Tuvalu para LG
1 de junio de 2015
Wing aborda el mundial de una manera innovadora con el Fan Trainer de P&G
