Miguel Bueno, director de Garage Films
The well-known Spanish filmmaker, Miguel Bueno recently joined Garage Films with great expectation of innovation, internationalization and learning. “Being part of this team allows me to live experiences with several cultures in different countries, developing creativity and my producing abilities” he told PRODU. “We must be mutually demanding, thorough and share production goals with the agency and the client.” He made clear that for filming you need travel companions, with who you can share the same or similar work philosophy, and in this case he found them in the Garage team. “I always think that brand’s value is the people inside. The global team headed by Garage Films: Uri, Luciano, Fermín, Toni, Issa, the producers that work with them or the house directors, are an important reference to know where you stand” he added. “Their knowledge of the international market and their relation with marketing and creativity from a more current point of view, direct and close, are very important.” Currently, Bueno is developing a storytelling project for VR. “We’re considering paths and looking for the way of taking advantage of this new content formula. In the other hand, there are two projects with automobiles, out of the TV format with very amazing stories to tell and in which to put a lot of energy” he said. “”n the future I will like to keep this mix of options of different formats, from the traditional spot to branded content.”
