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Media.Monks Revolutionizes the Fan Experience With Software-Defined Production and AI

Liz Unamo| 15 de septiembre de 2023

MediaMonks AI

Media.Monks, the purely digital operating brand of S4Capital plc, is announcing an AI offering that will infuse machine learning into its software-defined production solution to deliver fans hyper-personalized content across new media formats. Media.Monks will share more details alongside NVIDIA and Amazon Web Services on stage at the 2023 International Broadcasting Convention (IBC) from 15 – 18 September in Amsterdam, NL.The proprietary system utilizes AI and machine learning to select highlights from live broadcasts and more effectively distribute custom content highlights to tailored, interest-based audiences.”Our goal is to deliver a more personalized experience for consumers and brands as efficiently as possible,” said Lewis Smithingham, SVP of Innovation at Media.Monks. “Fans are increasingly craving personalized content they can watch on non-linear channels, so we’re using the latest GPUs, networking technologies and software platforms from NVIDIA and AWS to build upon our next-generation broadcasting solution and deliver the content people most want to watch.””The future of broadcast is AI-powered and software-defined,” said Bob Pette, Vice President and General Manager of Professional Visualization at NVIDIA. “Our collaboration with Media.Monks will help deliver a more engaging and personalized experience for brands and consumers.”By eliminating the need for single-use broadcast appliances, Media.Monks’ software-defined production system provides limitless versatility to meet the ever-changing demands of multi-format delivery to new media forms, screens and platforms.

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