A partir de mediados de abril, McCafé también sorprenderá a un seguidor de Twitter con un café McCafé y premios
McCafe invited coffee-lovers all around the U.S. to visit a participating McDonalds restaurant in their cities to enjoy a freshly brewed small McCafe coffee during McDonalds first-ever Free Coffee Event all around the country.The free McCafe was available during breakfast hours from March 13 to April 13 at participating restaurants. And now, beginning in mid-April, every day this year McCafe will surprise a follower on Twitter with a McCafe and prizes. We take a lot of pride in our breakfast offerings and our McCafe coffee is a great complement to our breakfast lineup. Thats why were excited to share it with our guests, on us, said Greg Watson, senior VP at McDonalds USA for Menu Innovation, at the time of the launch. McCafe enthusiasts can count on us surprising them in unexpected ways all year long.To launch the two-week campaign, McDonalds organized tasting events under the title Make Friends with McCafe in very busy urban venues and transport stations across the country. In those events, people could enjoy a free McCafe and numerous surprises along the way, such as live music shows, spontaneous comic situations and more.
McDonald´s estrena nueva campaña con motivo del inicio de la temporada del NFL