La guía es considerada una principal fuente de información sobre las principales agencias de publicidad
AHAA: The Voice of Hispanic Marketing announced the launching of its 2016 Hispanic Market Guide, available free of charge. The digital guide offers a detailed look at Hispanic consumers, media, advertisers and agencies. It also features data from Nielsen, Cision and figures from the U.S. Census.The guide is considered a main source of information on the most important advertising and marketing agencies in the Hispanic market, validated by AHAA. The report lists key advertiser and agency relationships, specialties and contacts, providing brands and journalists with a great competitive intelligence tool for locating and targeting the top agencies in the market.”Through this online resource, companies interested in the Hispanic market will have the go-to publication to learn about the market and connect with top marketing agencies, research firms and media companies that can develop strategies to win customers” said AHAA Chair Linda Lane González.The report features top Hispanic ad spending by medium, largest advertisers, interactive directory of Hispanic advertising and marketing agencies, and consumer media consumption and population trendsYou may download the complete report {on the AHAA page;www.ahaa.org/Portals/0/directory-2016/ahaa-2016.html#p=1}
AHAA University anuncia su serie de seminarios para AHAA 2016
Conferencia anual de AHAA busca explorar un futuro lleno de cambios