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Kevin Roberts resigns as Chairman of Saatchi & Saatchi

webmaster| 4 de agosto de 2016

Kevin Roberts se separa del cargo en septiembre

Publicis Groupe announced that Kevin Roberts, Chairman of Saatchi & Saatchi is leaving the agency after controversial comments on gender diversity.”The Supervisory Board and the Chairman and CEO of Publicis Groupe took note of Kevin Robert’s decision to step down with effect from September 1st 2016, prior to his retirement date due in May 2017″ the holding company said.Roberts issued a statement offering an apology. “‘Fail fast, fix fast, learn fast’ is a leadership maxim I advocate” he said. “I have inadvertently embarrassed Saatchi & Saatchi and Publicis Groupe, two companies I love and have been devoted to for almost 20 years. I have expressed my regret and apology to the companies for the furor my remarks and language stimulated, and I extend this to colleagues, staff and clients.”The executive had told Business Insider that the activist Cindy Gallop, the founder of the IfWeRanTheWorld and MakeLoveNotPorn, was “making up a lot of the stuff to create a profile, and to take applause.” Reactions unleashed on Twitter, including Gallop’s and several marketing executives’ rebuttal. High-ranking leaders on PepsiCo, JPMorgan Chase, DDB and other companies confronted Roberts on Twitter. The chairman and CEO of Publicis Groupe, Maurice Lévy said that “Promoting gender equality starts at the top and the Groupe will not tolerate anyone speaking for our organization who does not value the importance of inclusion.”

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