MERCADEO Versión en español
Honda shakes YouTube again with its commercial Endless Road
10 de abril de 2015
El comercial fue dirigido por Chris Palmer de Gorgeous
What better way for a car manufacturer to communicate performance and a never-ending commitment with an ad that, yes, never ends?Honda and Mcgarrybowen London have done precisely that for the CR-V 2015, based on an optic illusion. The commercial, titled Endless Road, was directed by Chris Palmer from Gorgeous, with the help of MediaMonks digital production and the soundtrack by Bernard Herrmann. The commercial recreates a hypnotic spiral road that illustrate the unending quest, to create the most advanced CR-V yet.Honda, which really pushed the limits of YouTube video last year, with the hallucinating commercial On the Other Side, bets once again with an innovative element, by placing the user in real time its location in the world
