El evento tratará las tendencias digitales del mercado hispano para el 2016
Preparing for the Tecla Awards, Hispanicize and DiMe Media are carrying out the second chat on Twitter linked to the awards. On December 10th from 2 pm to 3 pm they will talk on the social network about trends in the market for next year. The discussion forum is titled: Whats Next in U.S. Latino Digital Trends for 2016 and includes the participation of brands, influencers, marketing agencies and digital influencer network leaders. To follow and participate in the conversation, people just have to use the hashtag #TeclaAwards or follow the Twitter handles @Hispanicize and @DiMeMedia.The U.S. Hispanic digital and social media marketing field has grown at an impressive rate, which has allowed big and small businesses to make the most of new social networks, mobile devices and other resources to reach consumers. The intention of the discussion on Twitter is to provide insights that can clarify the path in an industry that is constantly evolving and is aimed at a demographic group that has a lot of influences. A press release on the event mentions that among the topics to be discussed are the questions that every marketer has on multicultural groups: What are the keys to real-time Hispanic digital marketing success? What are the risks? What elements should be taken into account when evaluating the success of a U.S. Latino digital marketing campaign? and all the predictions on digital communications for 2016.
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