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Hispanic market shines in the region with 14 Lions

21 de junio de 2016

U.S. Hispanic agencies are leading Latin Americas ranking as the second country with more Lions awarded during the first days of the Cannes Lions Festival. Argentina is in the first place with 24, followed by the U.S. Hispanic market with 14, and in third place is Colombia with 11. ALMA has won a total of eight Lions: six in Radio, one in Promo & Activation, and one in Health & Wellness for its campaigns for Crowdrise, Tobacco Free Florida and The Clorox. The Community has been awarded two Lions in Print & Publishing for its campaign No actúes como peatón (Dont act as pedestrians) for the automatic bicycle system of Bueno Aires City, Argentina. We Believers amounts for three Lions for its Edible Six-Pack Rings campaign for Saltwater Brewery, two in the PR category and one in Promo & Activation. Finally, Wing was awarded with a Lion in Outdoor for its #ImProudTobeMexican campaign.