MERCADEO Versión en español

Domino’s Pizza provides the Ingredientes para el Éxito to the young Hispanic population in Chicago

Patricia Molina| 9 de mayo de 2014

Domino's Pizza lanza campaña Ingredientes para el Éxito

Domino’s Pizza, the worldwide well-known leader in pizza delivery, offered Hispanic youth the tools to find their way to success during the professional development workshop Ingredientes para el Éxito (Ingredients for success). The event took place in the Harold Washington College, downtown, and had Tsi-Tsi-Ki Felix, Univision America’s radio announcer, as a master of ceremony.Ingredientes para el Éxito was offered in partnership with ALPFA and it had inspiring panelist as guests, with different professional background, who shared their experiences about how to start a successful business. Then, the public participated in interactive workshops, that showed how to set professional goals and to identify entrepreneurial passions with the aim of starting the journey towards personal fulfillment.”During many years, Domino’s has empowered Hispanic young adults to find their way to success. We are committed with the delivery of that extra ingredient that will help them find and achieve their professional goal,” Victoria Petrella said, Domino’s Pizza’s Hispanic marketing manager.On her behalf, Dianne Lystlund, ALPFA Chicago’s president, felt honored to have the chance to become Domino’s Pizza’s partner in this project. “Domino’s’ continuous commitment with the Hispanic community is incomparable and, with this workshop, the company stands out as one of the more devoted to provide new generations of Latino leaders with the resources to become successful professionals,” she commented.

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