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Dominos celebrates AnyWare orders in its new TV campaign
Manuela Walfenzao| 27 de agosto de 2015
En el comercial Eva Longoria ordena su pizza preferida a través de su televisor
Domino’s Pizza launched a commercial to promote its delivery service, AnyWare. The stars of the spot are Eva Longoria, Sarah Hyland, Richard Sherman and Clark Gregg, ordering pizzas from different places and devices. “Thanks to AnyWare technology, clients can order through text messages, tweets, TV, smartwatch and more” said Dennis Maloney, VP and Digital Director of Domino´s. “Domino´s new TV commercials show celebrities ordering from their favorite devices, proving that for each type of personality and in any situation, there is a perfect way to make orders”.In these commercials, Domino´s connected celebrities with their favorite ways to order pizzas. “Domino´s makes ordering a pizza so easy” said Longoria. “With just a few clicks of a button, or in my case, the TV remote control, your order is placed without getting up from your sofa or missing a moment of your favorite show”. “No matter how you order, one thing is true: Domino´s wants to give their clients the best experience possible” said Maloney. “Furthermore, Domino´s Android and iOS applications were recently considered the restaurant applications with the highest ratings according to ARC from Applause, which makes us very proud. We hope to be able to continue pleasing our clients by allowing them to place orders from almost anywhere and on increasingly more platforms”.To use Domino´s AnyWare, clients must have a Pizza Profile with a saved Easy Order.
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